Be Like P Diddy

September 23, 2016 — Posted by Marc Danziger

When you get in on Monday, your thought should be: Be like P Diddy.

No, I'm serious.

No, it's not that he's smart, talented, dashing, and that women want him and men want to be him.

If you're in the organizational transformation business, or if you're an Agile expert, you need to look in the mirror and say "It's all about the Benjamins."

It's all about the Benjamins isn't about charging your clients or raising your salary (although if you think this way, you'll be able to).

One thing, and one thing only, ought to matter to every organization in the world - I don't care if you're a for-profit, a non-profit, or even a church. It's all about delivering value to your end customer - for which you'll get paid.

Maybe not in dollars - although if, like me, you operate mostly in the world of business it is the dollars.

It's about keeping the end in mind at all times. And I think that for a lot of us - who work in vast organizations where the end morphs into the deck we have to do every Thursday or the weekly Jira update, or, or, or - the process we're stuck in becomes the end. We lose sight of what the organization is for, and as a result we don't emphasize getting there fast enough in our work.

Now at root, I'll lay that at the feet of senior management, whose job ought to be at root to decide what that customer-satisfying transaction ought to be and making sure that vision is in the front of the whole team's brain.

But those of us who do transformation forget it as well. I've talked about the importance of "Agility" - of rapid and accurate transformation of strategic decisions into action. The point of Agility is to deliver the bucks - to rapidly deliver value to customers and get paid for it.

And so when you're looking at how your company is organized, ask yourself if the processes you have are all about the Benjamins. Because if they aren't - you should think hard about whether to do them.
 

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About the author | Marc Danziger

Marc Danziger is a proven leader and team-builder, technology visionary and problem solver. He has successfully led programs & developed products in a wide range of technologies for clients ranging from new startups to Fortune 100 companies. His core experience is in three areas:

  • Envisioning new products or systems;
  • Delivering technology, often by turning around troubled projects;
  • Improving organizations by designing and implementing improved processes.



        

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